Lose for Good Launch

On Friday I headed down to Nathan Phillips Square for the Canadian launch of the Lose for Good campaign. I was excited to catch up with some of my favourite Weight Watchers co-workers including the amazing Mary, my amazing Weight Watchers leader trainer. as well as Lindsay (who trained with me to become a leader)

Weight Watchers Canada has partnered with Food Banks Canada to raise awareness of 2 significant issues facing Canadians: obesity and hunger. I am really excited that beginning September 27, in meeting rooms across the country, Weight Watchers will hold a series of food drives to benefit Food Banks Canada as well as make a donation of up to $50,000! Because we don’t have a ton of space at Carrot to house food donations, I’m devising a competition between the three meetings to see which group can raise the most money. More details to come!

The launch was attended by local media including Monica Matys from CTV. Five members from meetings in Toronto, representing 450 lbs lost on the program talked about their success on the program and their excitement about Lose for Good.

In honour of the launch, they each donated their weight loss amount in food – 450 lbs total!!

One of these members was Mary, from my 8:15 meeting.

Mary did such a great job in her speech, I was so proud! Mary has lost 40 lbs with Weight Watchers and has been maintaining her weight successfully for a couple of years. Last December, 2008 she was faced with a new challenge: breast cancer. All of the members in the meeting were incredibly supportive of Mary through her treatments and she has been quite an inspiration for everyone. I was so excited that she was able to be part of the Lose for Good kick off and have the opportunity to share her success on the program.

I am thrilled that Weight Watchers Canada will be participating in Lose for Good this year and really believe that the efforts will help to make a difference. I love being a part of an organization that is really make an effort to give back! There are more than 700,000 people in Canada who rely on food banks each month, which is a pretty frightening statistic. The holidays are just around the corner, making it an even more important time to give back. I really believe that these events are going to help raise awareness and provide a lot of assistance to those who need it most.

Lose for Good launches in Canada on September 27. You’ll soon be able to visit www.weightwatchers.ca/loseforgood for more details.